Into the Night: A Glimpse of Tissot’s Delhi Event, Showcasing the New Sidereal Collection
Have you ever navigated video-streaming platforms to check out get-togethers, fairs, and conventions, involving passionate watch enthusiasts? Have you ever wondered what attending one of these events would be like? Events where you can interact with like-minded individuals? Tissot offered one such opportunity in Delhi last weekend.
The luxury watch brand organised a remarkable event in the capital, which presented serious watch lovers with an opportunity to not just view the brand’s latest timepieces, but also bond over horological interests. During the event, hosted at The Grand, Tissot showcased its latest Sidereal collection. The spectacular Sidereal timepieces included those in yellow (Ref. T145_407_97_057_00), blue (Ref. T145_407_97_057_01), and grey (Ref. T145_407_97_057_02). All those who attended the event simply loved the collection and also got a chance to try these creations.
The poolside event, which allowed everyone to share their passion for niche watches, helped watch buffs understand what the brand represents, how the collection has been crafted, and why the latest Sidereal watches make for a solid purchase. The event certainly nurtured a strong sense of bonding, achieving its mission of breaking the ice, strengthening partnerships, and bringing together people with diverse watch collecting journeys.
The bar area was cosy and spacious, offering finely crafted cocktails, whisky, gin, and mixers, along with finger-licking food. Talk about a party! Some of the watch enthusiasts had already checked out the collection online. Many of them were pleasantly surprised to find that the watches fitted their wrists pretty well; these weren’t heavy at all. As the event progressed, Sameer Kiledar, Senior Sales Manager, Tissot, India, ensured that everyone got an opportunity to wear one of the watches. He interacted with the guests and answered questions from attendees, who were curious about the collection’s design inspirations, history, and what the retail experience entailed.
Needless to say, events such as these are a great platform for learning about timepieces ― not only those on display, but also those on connoisseurs’ wrists. Ask watch lovers what they are wearing, and they will be more than happy to tell you about their treasured timepieces! Last but not least, the music the DJ played complemented the bonhomie. The songs that were curated ensured that everyone was on the dance floor!